Creating iOS apps begins with clear understanding: the target users, the core function the app must perform, and the scenario to address in the initial launch. A solid discovery stage helps outline the MVP, select an appropriate architecture, and steer away from features that seem impressive on paper but don't enhance actual usage.

After the base is in place, attention turns to UI behavior, speed, and reliability across different iPhone models and iOS updates. Uniform navigation schemes, mindful state management, and thoughtfully designed integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable following the App Store release.